R1 Race Day We're kicking off the Rennsport R1 series with a full creative rollout for Round One at SPA. This includes a striking event poster and a comprehensive social media campaign to build excitement and engagement. Our goal is to provide a vibrant digital home for Porsche’s esports racing team, offering fans front-row access to the action as the team takes on the competition in one of sim racing’s premier championships.

From pre-race hype to live coverage and post-race highlights, the social channels will serve as the central hub for all things Porsche in the R1 series. Expect dynamic visuals, race updates, behind-the-scenes content, and driver features — all designed to elevate the narrative and immerse the audience in the high-stakes world of virtual motorsport.

As lead desginer I melded the Rennsport and Porsche visual worlds and created fast dynamic layouts posters and social.